BBC to drop Met Office forecasts?

That is the question being asked by the Sunday Times today, as it explains that the Met Office contract with the BBC expires in April and that the broadcaster has begun talks with Metra, the national forecaster for New Zealand, as a possible alternative.

However, despite a headline designed to attract readers and give the impression the Met Office is being shown the door, there is nothing to suggest anything other than a normal contract process taking place and so the BBC could easily decide to renew with the Met Office.  Bless the media, eh.

But as some people in the comments section have rightly pointed out, UK based Weather Action and US based Accuweather have demonstrated much greater accuracy than the Met Office when it comes to forecasting.  Indeed the Met Office short term forecasts carried on the BBC can change dramatically even from hour to hour, as anyone who has checked online throughout the day can testify.  So if the BBC wants to be able to broadcast weather forecasts that bear some relation to what we will actually experience, they should be looking at those other more accurate options very closely indeed.

The article saved the best for last by with a ‘bullish’ (should that have been ‘bullshit’?) quote from the Met Office which read:

“We have always been in the strongest position to provide the BBC with accurate and detailed weather forecasts and warnings for the UK.”

But despite that they still managed to keep getting them wrong!

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1 Response to “BBC to drop Met Office forecasts?”

  1. 1 jameshigham 17/01/2010 at 8:06 am

    It’s really interesting why they always get it wrong. I get the BBC/Met forecast to my dashboard and it is always playing catchup. It forecast snow for the weekend but has revised it to Monday once the snow didn’t come. Hell, I can do that without meteorological data.

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